As a Prime member, you can celebrate the launch of the Amazon Prime Days in style on Tuesday, July 8th, 2025, at Vienna's Wurstelprater. Free rides on some of the most popular attractions, free Kaiserschmarrn, and much more await you at the Prime Day festival.

Award-winning Kaiserschmarrn

The culinary highlight of the event is certainly the Prime Kaiserschmarrn – prepared with high-quality products, cooked by the Austrian national team of chefs, and personally served on-site by ski jumping star Stefan Kraft and TV chef and presenter Silvia Schneider. The recipe for the Kaiserschmarrn, "Smash the Schmarrn, Wald und Wiese" comes from Josef Leitner from Salzburg, who prevailed against more than 70 competitors. His Kaiserschmarrn will not only be served at the Prater on July 8, but will also be on the menu at The Schilling in NYC and Figlmüller in Vienna.

The Kaiserschmarrn is free for Prime members – available directly at the Zum Kaiser restaurant at Riesenradplatz (while supplies last).

Free Rides for Members

To celebrate, Amazon is also inviting all members to some of Prater's most popular attractions. To claim your free ride, all you need to do is show your membership (e.g., using the Amazon app) at the entry. Included are:

★ Olympia Looping
★ Ejection Seat
★ Laserdance
★ Aqua Gaudi
★ Wiener Rutsche

Music Program and Photo Station

Girl power is the order of the day with the music program, when the two Viennese DJs Mel Merio – accompanied by saxophonist Angela Walter (12:00-17:00) – and PartyPauli (17:00-20:00) really get things going. Creative photo booths with Sisi and Franz at Madame Tussauds, chill-out areas, small gifts from Amazon selling partners, and much more will also provide entertainment.

Hard Facts

Amazon Prime Day at Prater
Date: Tue, June 8th, 2025
Time: 12:00-20:00
Location: Wurstelprater

You can also find information on the Amazon website.

We wish you lots of fun!

Photocredits: Maximilian Lottmann